Arby’s + Good Burger 2

Arby’s partnered up with Good Burger 2 to unveil a new meal for the opening of the film. We created the Good Burger 2 section of Arby’s test kitchen and let the puppets take over.

Big Cheesy Bacon Burger

Arby’s was looking to get a little more real with these burgers and put them in settings that were above all else- ownable. We wanted to create snapshots in time that felt very real- like we are peering over someone’s shoulder craving their meal.

Times Square

Our spots hit the Big Apple! In addition to our TVCs and internet spots, we were asked to create six unique spots that would play on the screens on the edge of the Paramount Building in Times Square.